A 360 approach to strategic marketing and innovative design

Archive for April, 2010

Optimize Your PDFs to Generate Better Search Results

By Evan Silverstein, Marketing Assistant, Imagine 360 Marketing
PDF documents have become extremely common place in day-to-day business.  However, they are frequently overlooked as an SEO tool.  In the SEO world content is king.  Therefore, if you are posting a PDF document to your site, you should make sure it’s optimized so that the search engines [...]